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SEO Egghead Consulting Group is a web development firm dedicated to creating custom, search-engine-optimized web site applications.

We specialize in eCommerce and content management web sites that not only render information beautifully to the human, but also satisfy the "third browser" - the search engine. To us, search engines are people too.

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Jun 17
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Author:
Jaimie Sirovich

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Excerpt: You've done it. I've done it. We've all done it. PPC can be hazardous if it's not carefully watched. Sure, you can hire a PPC management firm and dispense the buck and responsibility to a third party. But that doesn't actually dispense with any of the liability … No. That's just an illusion. You can fire the firm, but Google won't give you your money back. They might like your money so much that they send you some Google swag — but that's about all you can expect to numb the pain. Wow,…

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Jan 19
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Author:
Jaimie Sirovich
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Excerpt: Getting hacked is a total bummer, right? Right. But you can stop it with this plugin — WordPress Firewall. It won't stop every determined hacker from zapping your blog — but it's definitely worth installing if you're maintaining more than a few blogs. After all, you simply can't upgrade every blog instantly every time a vulnerability is published for WordPress or any of the plugins you've got installed. So this plugin might buy you some much-needed time … and sanity. It investigates web requests with simple WordPress-specific heuristics to identify and stop most obvious attacks. Here is…

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Jan 16
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Circuit City was a terrible brick-and-mortar store, don't get me wrong — but is it just us that noticed they had one of the best online experiences of any electronics retailer? Great categorization. Search that worked. Faceted search that also worked (mostly). Checkout with pretty context-sensitive illustrations to let you know where your CVV code is — not a #@#$ link that bounces you out! It ran circles around BestBuy's online store for a long time. I think it was still better — but now it's dead. In fact, just last week when writing requirements for an eCommerce…

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Jan 6

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Excerpt: … for spammers, anyway. Upgrading WordPress often might just help! On the other hand, you could still wake up and find out your blog looks like this after a zero-day attack — That's probably a bad thing. But, in fact, many of us in the blogosphere have enjoyed this particular problem. And it's not quite as much fun as the blue pill. In the worst case, it's not just spam, it's badware or viruses. And then Google won't want to cohabit with you ever again. Well, you're still alive, and you're sick of getting attacked. We are, too. So, at least…

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Jan 3
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: At least not necessarily … Anyone with a shred of intellectual honesty would notice the following highlighted copyright headers in the widely circulated "embarrassment" that everyone (even those who can't write a lick of C/C++ or ASM) criticized. Unfortunately, too many people blame Microsoft without actually thinking. Freescale may have actually been caught red-handed and with its pants down. Notably, the bug did not affect the Zune models above 30GB. So Freescale knew about the bug, corrected it in a new driver for a new chipset, and then Microsoft may have not been notified. News agencies were quick to say…

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Jan 2

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Excerpt: You thought cheap webhosting was a bargain. Maybe … but bad webhosting isn't just a bummer — it can get you delisted, added to badware lists, etc. And it doesn't have to be your fault (directly, anyway). Use IX Web Hosting | ixwebhosting.com web hosting at your own risk. One day you might just get hacked and/or defaced. Even worse, you might be — courtesy of some Turkish hacker — installing malware on users' computers by proxy. The hackers seem to be pretty good, if a little mean. Fix it, and then it just might happen the…

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Dec 5
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Author:
Jaimie Sirovich
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Excerpt: WordPress is great. So are most other free and/or open-source applications. The only problem with these applications is that no matter how secure the other parts of your web site are, using such a popular application makes you an easy target for their widely circulated exploit scripts. There are lots of prying eyes on, say, WordPress. And exploiting popular open-source applications is interesting, because you get more bang for your buck. Upgrading helps, and of course we do it. But it still won't help for 0-day exploits, and it's not easy when you're managing…

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Nov 25
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Author:
Jaimie Sirovich
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Excerpt: … or how to avoid needing this shirt.Your boss sucks, and so does this economy. I try to be a good boss, but realistically I probably suck too. Since I'm that guy … and I'm the guy who decides things, let me tell you 5 ways — at least in my mind — that will help you keep your job at a smaller IT firm. 0. Learn to be useful in another IT capacity If you stink at HTML, learn it better. Developers frequently won't know all of the pains of cutting HTML pixel-perfect or dealing with Photoshop; but…

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