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SEO Egghead Consulting Group is a web development firm dedicated to creating custom, search-engine-optimized web site applications.

We specialize in eCommerce and content management web sites that not only render information beautifully to the human, but also satisfy the "third browser" - the search engine. To us, search engines are people too.

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Dec 13
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Some of you may have noticed my appearance has been a bit spotty lately.  That's because I'm working feverishly on putting the final finishing touches on my book — chapters 9, 10, 11.  Some material has changed since the first drafts and I now must rewrite it.  This industry moves so quickly.Obviously, this takes time.  No, I haven't abandoned this blog.  But I am looking for guest bloggers.  The perk would be getting involved and getting visibility in an already lively well-trafficked blog.  You should be:1. Smart, preferably geeky2. Well-versed in SEO, but not necessarily a blogger3. Not looking to…

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Dec 7
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Smart search engine marketers like you and me know to write rich content.  This helps to target the the oh-so-famous long tail of user searches.  But some people search for weird stuff; and sometimes Google just doesn't cut it on the relevancy.  In that case, we search engine marketers get a little tail we didn't expect upon analysis!Because I'm such a nice person, and my blog didn't answer the following fine queries adequately, I will quickly try to fulfill them in this post.  Here's the list:Note: Yes, they're all real — pulled from Google Analytics. 1. SEO is bullshit"After extensive…

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Dec 6
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Most SEO is bullshit.  I'll be the first to agree with Jason.  Yes, I said it — and I'm an SEO.Jason Calacanis states on his blog: "I don't hate SEO folks, and I don't think it's all B.S. — just most of it."Now, let's get this straight.  I'm not an idiot; I don't think those black hat SEOs that rake in 20k+ per month are wooing search engines with "bullshit."  And I certainly don't agree with Jason Calacanis on every issue.On the other hand, like Jason, I don't agree with SEO firms that make you sign contracts that don't actually…

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Dec 5
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Posting has been a bit erratic.  But I haven't been sleeping much, either.  Guess what I've been editing?  Here's a preview — You: Hybrid Programmer and Search Engine MarketerGoogling for information on the World Wide Web is such a common activity these days, that it is hard to imagine that just a few years ago this verb did not even exist. Search engines are now an integral part of our lifestyle, but this was not always the case. Historically, systems for finding information were driven by data organization and classification performed by humans. Such systems are not entirely obsolete –…

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Dec 3
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: This magazine just keeps getting better.  It's now a permanent fixture in the basket within my "WC."  3 installments have now arrived; here's the skinny on the stuff I found interesting in Winter 06/07 edition:1. Eric Ward talks about what to do if an SEO Firm gets you banned in "My SEO Firm Got Me Banned! Now What?"  It's a great how-to, and details something ominous-sounding I didn't notice on Microsoft's re-inclusion page.2. Nacho of iHispanic talks about the Hispanic Market.  The guy has a funny name, but he really knows his stuff.  I spoke with him a few times…

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Dec 2
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Author:
Jaimie Sirovich

No laughing!

Everyone has that very first project that got them started in the search engine marketing scene.  Unfortunately, today, I have little time for it anymore; and, sadly its rankings have been falling.

Unfortunately, the combination of sparse content on the pages and few actual inbound links has now relegated them to the dreaded supplemental index.  Thank you, Google.

I suppose the link whore in me has motivated this post, but I'm curious if anyone would like to reveal any of their very first SEO projects?  Leave a comment.  I promise I won't make fun!

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Nov 29
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: There are many rumors surrounding the venerable IP address as it relates to search engine optimization and web hosting.  So let's talk about it, dispel some myths, and conclude with some information regarding hosting services that provide for hosting on various ranges of IP addresses.It is useful to think of an IP exactly as you do a phone number.  Let's look at a phone number for a random "Mr. Cutts":For this example's sake, let's format the phone number differently — as if it were an IP:650.949.4094.  The first number, "650," is the area code, the second, "949," is the exchange,…

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Nov 28
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Have you ever felt stupid about wasting money?I have — many times; but to make us all feel better, I'm going to do a case-study of Cingular Wireless.They boldly claim that they have the fewest dropped calls of any wireless network.  That's wonderful.  But with one of their competitors, T-mobile, paying for text links, I can surmise that wasting any URL equity at all in their ultra-competitive industry is just plain silly.  That's just what they're doing.  Let's take a look:A few years ago, Cingular had the great idea to open an online store.  The URL was onlinestore.cingular.com.  According to…

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