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SEO Egghead Consulting Group is a web development firm dedicated to creating custom, search-engine-optimized web site applications.

We specialize in eCommerce and content management web sites that not only render information beautifully to the human, but also satisfy the "third browser" - the search engine. To us, search engines are people too.

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Oct 10
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Is this the tale of a copywriter who can't even rank for his name artfully link baiting some of the most widely read SEO blogs?  Who is in the 15-yard dash — us or him?  I deconstructed his arguments regardless, but you decide …I found Breaking SEO Myths Part One: The SEO Experts by Daniel Dessinger via this article on SEO-Scoop.  I feel Donna was too easy on Daniel.  Daniel is seemingly misguided, and his article is fundamentally flawed.  Perhaps he's bitter after getting burned by an unscrupulous SEO, or maybe he's just a daft individual.  Regardless, he unfairly…

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Oct 6
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Author:
Jaimie Sirovich

QuadsZilla's latest link bait experiment is going to read like a who's who on viral marketing (if it works). It's a bit cheesy, but cheesy tops the Digg front-page every day.  Mr. Black Hat may just rank for "viral marketing" and "link bait" soon …

I'll have the site reviews from last month done this coming week; I haven't forgotten :)

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Sep 20
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: 1. Make People Read Your Boring Crap with a Persuasive TitleA title with a persuasive call to action can make or break your Digg.  Pretend you're a Digger.  Would you click on your article?  I don't care how interesting or boring the content is — the title is all that matters at first.  Ask a friend or two to comment on it.  I brainstormed with Quadszilla of SEO Black Hat to tweak a title for maximum effect.  He's got more experience than I do, and asking for advice is never a bad idea.  We came up with "Mattcuttsarama: 21 Great…

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Sep 19
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Traditional SEO is dead.  Gone are the days when we can get to the top by studying keyword densities and trading links.  Gone are the days when optimization involves pious devotion to the H1 tag.  I'm not saying these things are, or will ever be irrelevant, and I'm certainly not saying site architecture is not important; but I posit that SEO will eventually evolve into a branch of conventional marketing. So let's forget most of what we learned about traditional SEO for a moment.  Let's talk about link bait.Soliciting links via link-exchanging is less effective than it once was to the end of…

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Jul 27
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Link Bait is the hottest new fad in link building, and I keep my eyes open for obvious examples.  If it weren't on CNN, I wouldn't even believe it.  This is one of the funniest articles I have read in awhile:"Study: More Americans too fat for X-rays, scans" http://www.cnn.com/2006/HEALTH/07/26/obesity.xrays.reut/index.html (there, I linked to it) Basically, the article states that as a result of eating too many double cheeseburgers, Americans are either not fitting into the machines, or the machines just plain can't penetrate the cheeseburger-shielding.As a side-note, I'd never poke fun at obese people who have eating disorders or genetic diseases;…

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Jun 12
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: Aaron Wall of Seo Book states here that many sites have no way to easily garner links naturally, despite providing a useful service or information.  He cites traditional examples of link bait, like the Flying Spaghetti Monster.  These are amazingly effective ways to get traffic and visibility.  The problem with this form of marketing, though, is that it's usually not suitable for a site that has to maintain a semblance of professionalism.  For example, publishing a spoof article about "Aliens Stealing Sperm from Heavy Viagra Users" may amuse the public, but it will probably only attract irrelevent traffic, not to…

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