SEO Egghead by Jaimie Sirovich: A blog about SEO, written for nerds, by a nerd.

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Tue
20
Jun '06

Simple Cloak PHP Library

Archived; click post to view.
Excerpt: Since Google has decided that cloaking, in fact, is not against the rules (not really, make sure you click that link), I have decided to post my simple cloaking toolkit written in PHP.  I cannot support this thing, so please don't bombard me with emails.  If you're very p ...
10 Comments »
Sun
18
Jun '06

Some Notes on Rel="Nofollow"

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Excerpt: I know there is some consensus on at least the "no linkjuice awarded" aspect of the nofollow attribute between all of the major search engines.  However, there are a few differences, apparently, in other implementation details.  I guess I should be impressed that they embraced th ...
1 Comment »
Sun
18
Jun '06

The Google Cloaking Hypocrisy

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Excerpt: I've been digesting this for awhile.  Barry Schwartz of Search Engine Roundtable writes that the New York Times is cloaking content in the interest of  faciliating Google "to access, crawl, index and rank content that would require a username and password by a normal Web user.&quo ...
9 Comments »
Thu
15
Jun '06

Does a Link to an Excluded Page on a Site Have any Link Value?

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Excerpt: Suppose a webmaster excludes a duplicated page on his site using robots.txt or meta exclusion, but then a user proceeds to link to it anyway.  This is one of the problems with excluding the duplicate content on a site.  More specifically, this is the method I typically use to eliminate the ...
2 Comments »
Wed
14
Jun '06

Doesn't Matter if You're Black or White

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Excerpt: I was just thinking that it really bothers me that some SEOs are avowed "white-hats," and don't bother with studying blackhat techniques. Not to do so is a crime of ignorance, and it overlaps with site security as well.  If those honkies don't know about spamming, they won' ...
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Wed
14
Jun '06

XSS for Lunch - Yum!

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Excerpt: I was reading SEO Black Hat during my lunch break, and it pointed me to RSnake's article on using GreaseMonkey to sniff out XSS attack vulnerabilities.  Since I'm a white hat SEO, I'll pretend I'm only interested in this stuff to the extent of attack prevention, so I added a few ...
2 Comments »
Tue
13
Jun '06

URL Normalization; Slashing Duplicate Content

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Excerpt: To be honest, I'm not even sure this matters much anymore, but I thought I'd mention it.  Like the issue with parameter ordering (?a=1&b=2 vs. ?b=2&a=1) I mentioned here, a slash at the end of a URL can pose a similar ambiguity problem.  Fortunately, at least for non-rewrit ...
1 Comment »
Tue
13
Jun '06

Obvious Spam Signatures; Digital Point Co-op, Free Counters, etc.

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Excerpt: Today, Barry Schwartz of Search Engine Roundtable blogged about the news that Link Vault, one of the better link-networks in my opinion, was seemingly banned by Google.  For whatever reason their domain dropped out of the index.  It happens, but it was probably just a glitch in this case.& ...
1 Comment »