Archived; click post to view.
Excerpt: As you do your keyword research to find your targets, you may notice that some searchers "misspell" kung fu as "kungfu." Now, typically, search engine marketers would recommend that alternative spellings or misspellings be subtly inserted, or be used consistently on a page-by-page basis. Those solutions never sat well with me. One is definitely unprofessional — no matter how subtle, and the other is just plain annoying. Let me suggest one more hack — a better one. There's a property called "letter-spacing" in CSS, and it can be used cleverly as follows: Kung<span style="letter-spacing:-4px;"> </span>fu. The result looks just like…
Apr
27
9
Apr
23
Archived; click post to view.
Excerpt: We love Google. Well, mostly. I bet you and I like our email more than Google — especially when it's mission-critical. And we'd probably be less fond of Gmail when it messes it up. I thought I would compile a list of what's wrong with Gmail lately — along with links to the evidence. You may want to bear this in mind before you switch to Gmail: Note: This is way off-topic, but this these issues have affected me personally — I thought everyone should know. Maybe "Gmail paper" is a good idea, after all? 1….
Apr
20
Professional Search Engine Opimization with PHP is here! According to this statistic: Amazon.com Sales Rank: #4,626 in Books (See Top Sellers in Books) … only #4,625 places to go. 
Apr
18
I upgraded to WordPress 2.1 today, and one of my plugins blew everything up. Here it is revised for WordPress 2.1. Enjoy!: Download source code here <?php
/*
Plugin Name: PagerFix
Plugin URI: http://www.seoegghead.com/
Description: Makes the paging in WP more SE-friendly.
Author: Jaimie Sirovich
Version: 1.1 for WP 2.1+
Author URI: http://www.seoegghead.com/
*/
function pager_fix($seperator = ' | ', $after_previous = ' ',
$before_next = ' ', $prelabel='« Previous Page',
$nxtlabel='Next Page »', $current_page_tag = 'b')
{
global $posts_per_page, $paged, $wp_query;
posts_nav_link(",$prelabel,");
echo $after_previous;
$numposts = $wp_query->found_posts;
$max_num_pages = ceil($numposts / $posts_per_page);
if ($max_num_pages > 1) {
for ($cnt = 1; $cnt <= $max_num_pages; $cnt++) {
if ($current_page_tag && $paged == $cnt) {
$begin_link = "<$current_page_tag>";
$end_link = "</$current_page_tag>";
} else {
$begin_link = "; $end_link = ";
}
$x[] = $begin_link . '<a href="' . get_pagenum_link($cnt) . '">' .
$cnt . '</a>' . $end_link;
}
echo join($seperator, $x);
}
echo $before_next;
posts_nav_link(",",$nxtlabel);
}
?> The old documentation/blog post is here.
Apr
16
From my publisher (Wiley/Wrox):
Hello everyone,
I have placed the order for the addresses you provided. The US addresses should receive the books by the end of this week. The international addresses should receive the books by the end of next week.
Thanks,
Ashley
Please drop a comment over when you receive your copy. International copies were shipped. Despite demand, we cannot ship any more free copies, sorry. Thank you for your interest. Enjoy!
Apr
16
Archived; click post to view.
Excerpt: In Google's latest blatant exhibition of ridiculousness, Matt Cutts has now created an informal way to report paid links. Matt, of course, like Mr. Ahmadinejad over in Iran, blames it on the Brits:"One thing I heard at SES London was that people wanted a way to report paid links specifically."Damn those Brits. Damn them to hell!So here's how to report paid links:1. Sell your soul.2. Report it just like spam with subject "paidlink."Matt does claim its only to collect data to dogfood some algorithmic approaches; but I don't buy it. If he wanted to do that, he'd just scrape text-link-ads.com…
Apr
13
Archived; click post to view.
Excerpt: For those of you who have been patiently waiting, I apologize. Everything always takes longer than expected. The book is now available at the following online stores:(better price)(you can also check local store availability by zip code — only NY and NJ stores appear to have it.)Please note that it is still up in the air whether some of the international promo copies will be shipped. Bear with me; my publisher may not be so happy about shipping to the EU. We shall see. I'll keep you posted.Thanks for waiting patiently. Now blog about it, tell your friends, tell your…
