Accelerate your eCommerce ambitions with adeptCommerce Suite

SEO Egghead Consulting Group is a web development firm dedicated to creating custom, search-engine-optimized web site applications.

We specialize in eCommerce and content management web sites that not only render information beautifully to the human, but also satisfy the "third browser" - the search engine. To us, search engines are people too.

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Oct 4
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Author:
Jaimie Sirovich
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Archived; click post to view.
Excerpt: After SMX, everyone is scrambling to support Schema.org's embodiment of Microformats. Our customers are asking us to implement it, but I don't think everyone is thinking this through. What do you think? This is what I think— 1. It's Sex for Spammers Take a Mozilla Instance, fire up jQuery, walk the internet as you please, and select the same things over and over again. It changes a whole lot for spammers because you can write exactly one commodity spammers' toolkit to handle exactly 1 Microformat standard (Schema.org) and get reliably clean data. It hurts you. It…

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Sep 26
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: All things have still been quiet over here. Why is that? Well, it turns out SEO blogging is a cheap commodity these days. Heck, I'd be willing to bet that Indian SEO firms are outsourcing their SEO blogging to Indian SEO firms—and so on. If you're a nerd, you'll see the recursion in that. Who really knows the depth of the Indian outsourcing toilet from which random marketing-related content we read emerges? I'd be willing to bet Panda despises most content from India. So it's fitting that the Grand Panda Master is Indian. Don't…

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Mar 23
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Author:
Jaimie Sirovich
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All has been quiet on the SEO Egghead front for awhile — but no, we haven't been sleeping. We've been researching, researching, researching, and developing. … and developing more. It turns out faceted navigation is hard — both from the perspective of humans and those pesky robots. The most recent beta launch of adeptCommerce is the fruit of our efforts — here. Introducing adeptCommerce, and its soon-to-be released hosted sister —

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Jul 4
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Author:
Jaimie Sirovich
Tags:

Archived; click post to view.
Excerpt: I have to admit, I underestimated the power of Twitter for awhile — but now that Twitter helped to organize a national uprising in Iran, I've reconsidered a bit. I opened my Capital One statement this month and I noticed an APR hike from 10%->17%. When I called, there was no reason they could give me except some vague nonsense about the economy. No recourse — none. He was obviously operating out of some call center in some country thousands of miles away. My only recourse after pressing for awhile is to fax a letter to some invisible…

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Jul 3
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Author:
Jaimie Sirovich
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Archived; click post to view.
Excerpt: Authorize.NET dropped the ball again on July 3, 2009. Authorize.NET was down from approximately 03:15 EST, and they're still not 100% up @ 15:51 EST. That's pretty much 12 hours. 12 hours of downtime when you're dealing with money is really awful, and I won't even go into the details re: that. Here's the thing. Regardless of your eCommerce package, in the case that Authorize.NET returns no pulse, you can at least retrofit your web application — and send yourself an email with customer information. You can also store the credit card information encrypted (carefully) elsewhere. Granted,…

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Jun 17
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: You've done it. I've done it. We've all done it. PPC can be hazardous if it's not carefully watched. Sure, you can hire a PPC management firm and dispense the buck and responsibility to a third party. But that doesn't actually dispense with any of the liability … No. That's just an illusion. You can fire the firm, but Google won't give you your money back. They might like your money so much that they send you some Google swag — but that's about all you can expect to numb the pain. Wow,…

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May 13
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: While the USA is plenty stupid and litigious sometimes, the EU has recently come up with one of the most destructive ideas ever: In short, they're saying "Let's explicitly legislate that software developers are liable for security lapses." Yes, possibly even for FOSS (open source software). Now this might sound like a really good idea to a non-programmer — but it's just not. And for further entertainment, let's say they do exempt FOSS. That would only stifle non-opensource developers and put them at a ridiculous disadvantage. I think the dual model performs well collectively — both FOSS, and…

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Apr 13
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Author:
Jaimie Sirovich

Archived; click post to view.
Excerpt: A bit off-topic, but useful nonetheless. One day cable went down. Optimum online is usually great — but they totally dropped the ball that day. We wanted to use our Novatel Ovation U720 cellular modem to power our network as a backup. Lots of credit goes to Dragon, and this wiki. Here's how we did it: Grab the modules we need; throw on JFFS You need usbserial.o and option.o. You can get these here and here. Note: The ones at http://www.dd-wrt.com/phpBB2/viewtopic.php?t=43358 did not work for me. I got mine courtesy of Oleg's Asus wl500gP Linux…

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